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Today almost anybody can build their website by themselves. You don’t need to spend thousands of dollars and hire a professional developer to do that. It was hard to imagine several years ago, but today it’s a reality. You can find almost any information you need on the internet, and watch endless tutorials to help you to set everything up and run your business.
When I started my business I didn’t have a huge budget to hire a professional to build a website for me, so I decided to set everything up by myself. I spend a lot of time researching all possible CMS (content management systems), domain name providers, and email marketing software so that I could choose the best and the most affordable ones. Because back then I didn’t have clients yet, so I couldn’t afford to invest in expensive software.
You can also start simple and you can always update your tools as your business grows.
There are many advantages are building your website on a website builder, rather than building everything from scratch by a professional developer and web designer. Well, you can do that if your company can afford to pay thousands of dollars to do that.
There are endless options available and the most popular CMS are WordPress, Squarespace, Shopify, Wix, Kijabi, Wix, Showit, Webflow and many others. In this blog post, I will compare Squarespace and WordPress. I will probably do blog posts comparing other CMS in the future.
There are so many website builders available these days and it’s very easy to get lost especially when you just getting started. The most important things you might want to check are:
WordPress is an open-source free content management system that was released in 2003. Open source means that the code behind the system is available and can be easily modified. Over 30% of the world’s websites are built with the help of WordPress.
Pros:
Cons:
Squarespace is an all-in-one content management system or CMS. With a single subscription, you can create a website, host your content, register your own custom domain name, sell products, track your site’s analytics, create your blog and so much more.
Pros:
Cons:
Both Squarespace and WordPress are great platforms for building a beautiful, functional and clean website for your small business.
Your choice will depend on your business goals, needs, and the amount of money you’re ready to invest every month in a chosen CMS. But also on your willingness to learn how to use the platform, and long-term goals for developing your business.
I chose WordPress right from the beginning because of the endless possibilities it gives for my business development, website customization and its price. It took me some time to learn how to use it, but once I got used, it became very easy to use it.